{'It’s like they’ve erupted out of someone’s subconscious': the way horror has come to dominate contemporary film venues.
The largest shock the cinema world has experienced in 2025? The resurgence of horror as a main player at the British cinemas.
As a genre, it has notably surpassed earlier periods with a 22% rise compared to last year for the British and Irish cinemas: £83,766,086 in 2025, versus £68 million the previous year.
“Previously, zero horror films made £10 million in the UK or Ireland. Currently, five have surpassed that mark,” says a box office editor.
The major successes of the year – a recent horror title (£11.4m), another hit film (£16.2m), The Conjuring Last Rites (£14.98 million) and the sequel to a classic (£15.54 million) – have all hung about in the cinemas and in the audience's minds.
Although much of the industry commentary focuses on the unique excellence of certain directors, their successes indicate something changing between moviegoers and the style.
“I’ve heard people say, ‘Even if you don’t like horror this is a film you need to see,’” states a film distribution executive.
“These productions twist traditional elements to craft unique experiences, resonating deeply with modern audiences.”
But apart from artistic merit, the ongoing appeal of frightening features this year implies they are giving cinemagoers something that’s highly necessary: therapeutic relief.
“These days, movies echo the prevalent emotions of rage, anxiety, and polarization,” notes a horror podcast host.
“Horror films are great at playing into people’s anxieties, while at the same time exaggerating them. So you forget about your day-to-day anxieties and focus on the monster on the screen,” remarks a noted author of vampire and monster cinema.
In the context of a current events featuring conflict, immigration issues, political shifts, and climate concerns, supernatural beings and undead creatures strike a unique chord with audiences.
“Some research suggests vampire film popularity correlates with financial downturns,” states an actress from a recent horror hit.
“It’s the idea that capitalism sucks the life out of people.”
Historically, public discord has always impacted scary movies.
Scholars point to the rise of early cinematic styles after the first world war and the turbulent times of the 1920s Europe, with features such as early expressionist works and the iconic vampire tale.
Subsequently came the 1930s depression and Universal Studios’ Frankenstein and The Wolfman.
“Consider the Dracula narrative: an outsider from the east brings a corrupting influence that permeates society and challenges its heroes,” explains a academic.
“Thus, it mirrors widespread fears about migration.”
The specter of immigration influenced the recently released folk horror a recent film title.
The creator explains: “I wanted to explore ideas around the rise of populism. Firstly, slogans like ‘Let’s Make Britain Great Again’, that harken back to some fantasy time when things were ‘better’, but only if you were a rich white man.”
“Secondly, the idea that you could be with someone you know and then suddenly they blurt out something round the dinner table or in a Facebook post and you’re like, ‘Where did that come from?’”
Arguably, the present time of celebrated, politically engaged fright cinema commenced with a brilliant satire debuted a year after a contentious political era.
It sparked a recent surge of horror auteurs, including various prominent figures.
“That period was incredibly stimulating,” comments a director whose movie about a deadly unborn child was one of the period's key works.
“I believe it initiated a trend toward eccentric, high-concept horror that aimed for artistic recognition.”
The director, currently developing another scary story, continues: “During the past decade, viewers have become more receptive to such innovative approaches.”
Concurrently, there has been a reconsideration of the overlooked scary films.
Earlier this year, a independent theater opened in the capital, showing obscure movies such as The Greasy Strangler, The Fall of the House of Usher and the late-80s version of the expressionist icon.
The fresh acclaim of this “gritty and loud” genre is, according to the cinema founder, a clear response to the calculated releases pumped out at the box office.
“It’s a reaction to the sanitised product that’s coming out of Hollywood. You have a film scene that’s more tepid and more predictable. A lot of the mainstream films are very similar,” he says.
“In contrast [these alternative films] are a bit broken. It’s like they’ve erupted out of someone’s subconscious and been planted out there without corporate interference.”
Horror films continue to challenge the norm.
“They have this strange ability to seem old fashioned and up to the minute, both at the same time,” observes an authority.
In addition to the revival of the deranged genius archetype – with several renditions of a well-known story imminent – he anticipates we will see horror films in 2026 and 2027 reacting to our modern concerns: about tech supremacy in the coming decades and “supernatural elements in political spheres”.
At the same time, a biblical fright story a forthcoming title – which narrates the tale of Mary and Joseph’s struggles after Jesus’s birth, and features well-known actors as the holy parents – is set for release later this year, and will definitely send a ripple through the Christian right in the America.</